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Weekly Focus - March 11, 2015 - "Help Your Clients Understand By Making the Unfamiliar Familiar"

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I read with interest a recent FA Magazine article by Karen Demasters.  The article was entitled Evensky Explains Clients' Irrational Behavior in Detail.  She explained that during a recent webinar, Financial Advisor and executive Harold Evensky pointed out that clients are 'resoundingly' not rational.



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