Weekly Focus - May 20, 2015 - "Are Full-Service Advisors Losing Traction?"
The world ended in 1974. Fidelity became the first load mutual fund company to sell funds directly to retail clients by means of a toll-free number. It also became the first mutual fund company to offer twenty-four hour pricing and free check writing. It also had a young stud named Peter Lynch about to launch a thirteen-year run that is the stuff of legends. In 1978, Fidelity upped the ante. It opened its discount brokerage arm.