This is a story about the thirty stocks in the Dow Jones Industrial Average as of November 2019. Your clients are giving money to most or all of these companies every day. Don’t you think they ought to invest in these same companies?

Some argue that buy and hold is dead, but there is nothing more powerful than compounding and being long term.
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No matter the current volatility, the overall trend of the stock market is up. Focus on the destination, not the journey.
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"How do you approach a client who is holding onto an investment for sentimental reasons even though it is not in their best interest to do so?"
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How should you prepare your practice for a market correction?
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It is called the stock market.
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You have to take risks to reach your goals.
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All bear markets are the same.
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Steady moderate gains will get you where you want to go.
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Everything is different, nothing changes.
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Do not panic. Long-term, the market always goes up.
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A down market is the best time to add to your account.
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Why down markets are not necessarily bad.
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Why should your prospects invest now and with you?
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